WHAT IS ART FILM? (In the Entertainment industry.)

Art Film / Photo Credit: The Audiopedia - YouTube

WHAT IS ART FILM? (In the Entertainment industry.)  

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What is Art Film?  

Art films are a type of movie that is very different from the popular Hollywood blockbuster movies. Art films have many other names. Some people call them art movies, independent films, indie films, arthouse films, auteur films ("auteur" is a French word which means "author") or experimental films.  

An art film is typically a serious, independent film, aimed at a niche market rather than a mass market audience. It is "intended to be a serious, artistic work, often experimental and not designed for mass appeal", "made primarily for aesthetic reasons rather than commercial profit", and contains "unconventional or highly symbolic content".

Film critics and film studies scholars typically define an art film as possessing "formal qualities that mark them as different from mainstream Hollywood films". These qualities can include (among other elements): a sense of social realism; an emphasis on the authorial expressiveness of the director; and a focus on the thoughts, dreams, or motivations of characters, as opposed to the unfolding of a clear, goal-driven story. Film scholar David Bordwell describes art cinema as "a film genre, with its own distinct conventions".

Art film producers usually present their films at special theaters (repertory cinemas or, in the U.S., art-house cinemas) and at film festivals. The term art film is much more widely used in North America, the United Kingdom, and Australia, compared to the mainland Europe, where the terms auteur films and national cinema (e.g. German national cinema) are used instead. Since they are aimed at small, niche-market audiences, art films rarely acquire the financial backing that would permit large production budgets associated with widely released blockbuster films. Art film directors make up for these constraints by creating a different type of film, one that typically uses lesser-known film actors (or even amateur actors), and modest sets to make films that focus much more on developing ideas, exploring new narrative techniques, and attempting new film-making conventions.

A certain degree of experience and knowledge is generally required to fully understand or appreciate such films. Film critic Roger Ebert called Chungking Express, a critically acclaimed 1994 art film, "largely a cerebral experience" that one enjoys "because of what you know about film". This contrasts sharply with mainstream blockbuster films, which are geared more towards escapism and pure entertainment. For promotion, art films rely on the publicity generated from film critics' reviews; discussion of the film by arts columnists, commentators, and bloggers; and word-of-mouth promotion by audience members. Since art films have small initial investment costs, they only need to appeal to a small portion of mainstream audiences to become financially viable.

Art Film and Film Criticism

There are scholars who point out that mass market films such as those produced in Hollywood appeal to a less discerning audience. This group then turns to film critics as a cultural elite that can help steer them towards films that are more thoughtful and of a higher quality. To bridge the disconnect between popular taste and high culture, these film critics are expected to explain unfamiliar concepts and make them appealing to cultivate a more discerning movie-going public. For example, a film critic can help the audience—through his reviews—think seriously about films by providing the terms of analysis of these art films. Adopting an artistic framework of film analysis and review, these film critics provide viewers with a different way to appreciate what they are watching. So when controversial themes such as lesbianism or torture are shown, the public will not immediately dismiss or attack the movie where they are informed by critics of the film's value such as how it depicts realism. Here, art theaters or art houses that exhibit art films are seen as "sites of cultural enlightenment" that draw critics and intellectual audiences alike. It serves as a place where these critics can experience culture and an artistic atmosphere where they can draw insights and material.

References & Credits: Google, Wikipedia, Wikihow, WikiBooks, Pinterest, IMDB, Linked In, Indie Wire, Film Making Stuff, Hiive, History Channel, Film Daily, New York Film Academy, The Balance, Careers Hub, The Numbers, Film Maker, TV Guide Magazine, Blurb, Media Match, Quora, Creative Skill Set, Chron, Investopedia, Variety, No Film School, WGA, BBC, Daily Variety, The Film Agency, Best Sample Resume, How Stuff Works, Studio Binder, Career Trend, Producer's Code of Credits, Truity, Production Hub, Producers Guild of America, Film Connection, Variety, Wolf Crow, Get In Media, Production Beast, Sony Pictures, Warner Bros, UCAS, Frankenbite, Realty 101, Careers Hub, Screen Play Scripts, Elements of Cinema, Script Doctor, ASCAP, Film Independent, Any Possibility, CTLsites, NYFA, Future Learn, VOM Productions, Mad Studios, Rewire, DP School, Film Reference, DGA, IATSE, ASC, MPAA, HFPA, MPSE, CDG, AFI, Box Office Mojo, Rotten Tomatoes, Indie Film Hustle, The Numbers, Netflix, Vimeo, Instagram, Pinterest, Metacritic, Hulu, Reddit, NATO, Mental Floss, Slate, Locations Hub, Film Industry Statistics, Guinness World Records, The Audiopedia

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Art Film / Photo Credit: The Audiopedia - YouTube